W2 Remote B2B Sales
You are an employee. Real company, real salary, real benefits. Commission on top of a base that covers your bills whether or not you close anything in week one. The income is predictable. The flexibility is real — most remote W2 roles are results-based, not hour-based. The ceiling grows as you build track record.
It’s the most structured of the three paths. For a lot of women, that structure isn’t a limitation — it’s what makes the transition possible in the first place.
1099 Independent B2B Sales Contractor
You are a contractor. No employer, no base salary unless negotiated, no benefits. Maximum schedule flexibility. The ceiling is significantly higher than W2 — and so is the risk, especially in the months before your pipeline becomes consistent.
This path has a ramp. Knowing whether you’re positioned to get through that ramp without it derailing everything else — that’s the real question. And it’s more specific to your situation than any general comparison can answer.
Content and Creator Income
You build an audience around B2B knowledge and skills and monetize through courses, coaching, digital products, UGC, or professional partnerships. The most schedule-flexible of all three paths. The slowest to build reliable income — year one is almost always investment, not return. The ceiling long-term is the highest of all three.
This is the path most women want to start with and the path most women should not start with. The exceptions are real, and they’re specific. The course covers what those exceptions actually look like.
The Most Important Variable: Your Timeline
The right path for you isn’t determined by which description sounds best. It’s determined by where you actually are right now — your financial situation, your timeline, your household obligations, how much structure you need to stay productive, and whether you have B2B fundamentals in place or are building from zero.
Those aren’t questions a blog post can answer for you. They’re exactly what the course walks you through in Week 3 — not with a general formula, but with a “Find Your Lane” exercise mapped to your specific situation.
Three paths. You’ve just read the overview. The overview is where most people stay — which is exactly why they stay stuck choosing between options they don’t fully understand yet. The course doesn’t just describe the paths. It maps your specific situation — your finances, your background, your schedule, your goals — to a starting point. That’s a different thing.
See what’s inside →The Order Matters
Many women eventually combine paths — W2 plus content building, or 1099 plus some UGC work on the side. The combination is powerful. But the sequence matters more than people realize. Trying to do everything before you have a foundation in any of them is one of the most common reasons women stall out.
The course covers all three paths and — more importantly — helps you figure out your starting point before you try to build everything at once. That decision is worth making correctly.